Research

AI as a first hire for small businesses

Source: OpenAI News Source published: 25 May 2026 NadiAI generated: 10 Jul 2026
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Based on the cited source; not routinely human-reviewed. Verify important details. How it works · Report an error

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Brief

OpenAI research finds about 4 million Americans use ChatGPT to start, run, or grow small businesses. The study suggests AI lowers entrepreneurship costs by handling tasks like planning, marketing, and customer support.

Why It Matters

If reliable, AI could reduce barriers to entry and change how small businesses allocate labor and capital.

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